"If I could study only one online publisher and model only one Internet marketing program, it would be Agora Financial and its Daily Reckoning free email newsletter. Nobody does it better!"
— Don Nicholas Managing Partner, Mequoda Group, LLC
Here's Your Chance to Understand the Seven Strategies that Drive the World's Most Successful Special-Interest Website Network
The Mequoda Group estimates that the Agora Financial Network will post top-line revenues for 2006 of $55 million, with $41 million generated online. That makes each of its 500,000 domestic subscribers worth about $82. Want to learn more?
Dear friend and fellow publisher,
If I told you that a publisher's free email newsletter launched less than eight years ago is now responsible for generating more than 70 percent of their $55 million in annual revenues, would you be interested in learning how they do it?
- The Daily Reckoning website and email newsletter are absolutely free.
- The organization makes all that money by selling print newsletters, books and events.
- More than 80 percent of all sales start from an editorial or promotional email.
- The average Daily Reckoning free email newsletter subscriber will spend $82 in 2006.
- The Daily Reckoning business model has been replicated many times on a global scale.
- Agora Inc. will use the model to generate more than $210 million in 2006 revenues at very high margins.
- Attracting and retaining free email subscribers is one key to their massive success.
Learn the best practices of this high performance publisher
With the Daily Reckoning, Agora Financial has created and executed the most effective online direct marketing program of any publisher on the planet.
Agora has become the premiere example of a high-performance, integrated media company.
The Daily Reckoning is the lead case for the Mequoda Research Team and a best practice example of a successful Mequoda Marketing System.
To create the Daily Reckoning Mequoda Case Study, we interviewed Andrew Palmer, Director of E-Commerce/Web Marketing for Agora Financial, LLC, to discuss the latest triumphs of the Agora franchise.
Mr. Palmer manages Internet sales and marketing for all of Agora Financial's publications and premium services.
"We started with two people in Baltimore and two people in Paris," says Mr. Palmer. "What makes this a really home-grown business is that everything that needed to be done—we did it!"
You can do it, too.
Could your company succeed using these proven techniques?
In the Daily Reckoning Mequoda Case Study, Mr. Palmer reveals some of the many innovative techniques that distinguish Agora's overwhelming success as a media empire. Agora Financial's experience points the way for you and me and other Internet marketers and publishers.
In fact, if I could study only one online publisher and model only one Internet marketing program, it would be Agora Financial and its Daily Reckoning email newsletter. Nobody does it better!
Here are just a few of the fascinating techniques that the Daily Reckoning Mequoda Case Study reveals:
- How Agora immediately monetizes some of its new subscribers with a $5,000 "lifetime" product (page 9).
- When an Agora free email newsletter subscriber is dropped from the list if he has not bought an upsell product (page 11).
- Why all Agora free email newsletters are delivered in plain text instead of HyperText Markup Language (page 15).
- How Agora Financial offers its free email newsletter subscribers numerous paid newsletters ranging in price from under $100 to $1,200 (page 8 & 9).
- Why the publisher uses The Daily Reckoning as its über brand instead of Agora Financial (page 9).
- The enviable technique Agora Financial has for marketing best-selling books in retail stores (page 10)
- The four methods Agora Financial uses to bring in new subscribers to its free email newsletters (page 16).
- How the publisher repurposes its newsletter content specifically for finding new subscribers via organic search (page 16).
- How Agora uses direct mail to supplement its online marketing efforts (page 18).
- The ingenious plan Agora has for viral marketing using videos (page 23).
Would learning the details of Agora Financial's website marketing strategies help propel your publishing enterprise to the next level?
Now you can own this valuable case study, almost instantly
You can get your copy of the informative Daily Reckoning Mequoda Case Study right now, via Internet download.
The price is only $97, and as with all Mequoda products, it's covered by our 10X guarantee.
If at any time during the next 12 months you're dissatisfied in any way with the Daily Reckoning Mequoda Case Study—if you're not absolutely convinced you received a minimum of 10 times the value for your investment—write to me, and I'll send you a prompt refund of your entire purchase price.
With my sincere wish for your marketing success,
Don Nicholas
Managing Partner, Mequoda Group, LLC
P.S. Here's your chance to understand the seven strategies that drive the world's most successful special-interest website network for only $97. That's what my kids would call a "no-brainer."
You can download the Daily Reckoning Mequoda Case Study right now and begin putting these best practices to work for your publishing company today.
You risk nothing and have everything to gain. Remember, I'll refund your complete investment for up to 12 full months if you're not totally satisfied with the Daily Reckoning Mequoda Case Study.
